Who We Are
Website: https://fashionandflawless.com/
Entity: [Fashion & Flawless LLC] (replace with your legal entity name)
Address: [Company Address]
Contact: [privacy@fashionandflawless.com]
Data Protection Officer/Contact (if applicable): [Name/Email]
Scope
This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit, use, or make a purchase from fashionandflawless.com (the “Site”), interact with our social media, or otherwise communicate with us.
Information We Collect
A) Information You Provide
Account details: name, email address, password.
Order and shipping details: billing and shipping addresses, phone number.
Payment details: cardholder name, last four digits of card, payment method (Note: full payment data is processed by our payment processor; we do not store full card numbers).
Communications: customer support messages, product reviews, survey responses.
Marketing preferences: newsletter opt-ins, SMS consent (where applicable).
B) Information Collected Automatically
Device and usage data: IP address, browser type/version, device identifiers, operating system, referring URLs, pages viewed, time/date stamps, session data, and clickstream data.
Cookies and similar technologies: pixels, tags, and SDKs for analytics, personalization, and advertising. See “Cookies & Tracking” below.
C) Information from Third Parties
Payment processors: payment authorization status, fraud signals.
Shipping carriers: tracking information and delivery confirmations.
Marketing/analytics providers: aggregated insights, campaign performance, and attribution data.
Social media platforms: if you interact with our accounts or use social login options.
Legal Bases for Processing (EEA/UK/Similar Jurisdictions)
Where applicable, we process personal data on the following legal bases:
Contract: to provide products/services, process orders, deliver items, and handle returns.
Legitimate interests: to secure our Site, prevent fraud, improve services, and conduct limited direct marketing.
Consent: for certain cookies/analytics/marketing communications and where required by law.
Legal obligations: to comply with tax, accounting, and regulatory requirements.
How We Use Your Information
Provide and fulfill services: process orders, payments, shipping, returns/exchanges, and customer support.
Personalize your experience: remember preferences, recommend products, tailor content.
Improve our Site and offerings: analytics, troubleshooting, testing, research, and statistical purposes.
Marketing and advertising: send newsletters (with consent where required), measure campaign performance, display interest-based ads.
Security and fraud prevention: monitor for suspicious activity, protect our rights, users, and the public.
Compliance: meet legal, tax, and regulatory obligations; maintain business records.
Sharing Your Information
We may share personal information with:
Service providers (processors): e-commerce platform/hosting, payment processors, fraud prevention tools, fulfillment/warehousing, shipping carriers, email/SMS providers, analytics and advertising partners, customer support tools. These parties process data under our instructions and are bound by confidentiality.
Business partners: where you explicitly opt in or participate in joint promotions.
Authorities or legal requests: to comply with applicable laws, lawful requests, or to protect our rights and users.
Corporate transactions: in connection with a merger, acquisition, financing, or sale of assets, subject to appropriate safeguards.
We do not sell personal information for money. We may share certain data for targeted advertising or analytics which could be considered a “sale” or “sharing” under some laws; see “Your Rights” and “Opt-Outs.”
Cookies & Tracking Technologies
We use cookies, pixels, tags, and similar technologies to:
Enable core functionality: cart, checkout, account sign-in, security.
Perform analytics: understand site usage and improve performance.
Personalize content: remember preferences and settings.
Deliver ads: measure and deliver interest-based advertising.
You can manage cookies via your browser settings or through our cookie banner/consent manager (where implemented). Disabling certain cookies may affect Site functionality.
Interest-Based Advertising and Analytics
We may work with third-party ad networks and analytics providers (e.g., Google Analytics, Meta, TikTok) that use cookies and similar technologies to collect information about your browsing behavior to provide measurement and personalized ads.
Opt-outs: You may opt out of interest-based advertising through industry tools such as:
Network Advertising Initiative: https://optout.networkadvertising.org/
Digital Advertising Alliance: https://optout.aboutads.info/
Your Online Choices (EU): https://www.youronlinechoices.eu/
Google Analytics controls: https://tools.google.com/dlpage/gaoptout
Note: These tools rely on cookies and device settings; your opt-outs may not persist across browsers/devices.
Retention
We retain personal information only as long as necessary for the purposes described in this Policy, including:
Orders and transactions: retained to comply with tax, accounting, and legal obligations.
Account data: retained while your account is active and for a reasonable period afterward.
Marketing data: retained until you unsubscribe or request deletion, subject to applicable laws.
We will securely delete or anonymize data when it is no longer required.
International Data Transfers
If you access the Site from outside the country where our servers or providers are located, your data may be transferred internationally. Where required, we implement appropriate safeguards (e.g., Standard Contractual Clauses) for transfers from the EEA/UK/Switzerland.
Security
We implement technical and organizational measures to protect personal information, including encryption in transit, access controls, and regular monitoring. However, no method of transmission or storage is completely secure; you use the Site at your own risk.
Your Rights and Choices
Depending on your jurisdiction, you may have the right to:
Access: request a copy of your personal data.
Rectify: correct inaccurate or incomplete data.
Delete: request deletion of your personal information.
Restrict/Object: limit or object to certain processing, including direct marketing.
Portability: request your data in a structured, commonly used, machine-readable format.
Withdraw consent: where processing is based on consent.
Opt-out of targeted advertising or data “sharing/sale”: use our Do Not Sell or Share My Personal Information link (if applicable) or contact us.
To exercise rights, contact us at [privacy@fashionandflawless.com]. We may verify your identity before responding. Authorized agents may act on your behalf where permitted by law.
Children’s Privacy
Our Site is not directed to children under 13 (or the equivalent age as defined by local law). We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, contact us to request deletion.
Email and SMS Marketing
Email: You can unsubscribe via the “unsubscribe” link in our emails or by contacting us.
SMS (if used): You can opt out by replying STOP to any message, or by contacting us. Message and data rates may apply. Consent is not a condition of purchase.
User-Generated Content and Reviews
Content you post publicly (e.g., reviews, social media tags) may be visible to others. Do not share sensitive personal data in public posts.
Third-Party Links
Our Site may contain links to third-party websites and services. We are not responsible for their privacy practices. Review their policies before providing personal information.
California Privacy Notice (CCPA/CPRA)
For California residents, in addition to the rights above:
Categories collected: identifiers (name, email, IP), commercial information (purchases), internet activity (browsing, interactions), geolocation (approximate), inferences (preferences), and other information you provide.
Sources: you, your devices, service providers, partners.
Business purposes: as described in “How We Use Your Information.”
Disclosures: to service providers and third parties as outlined in “Sharing Your Information.”
“Sale”/“Sharing”: We do not sell personal information for money. We may “share” identifiers and internet activity with advertising partners for cross-context behavioral advertising. You can opt out via our Do Not Sell or Share link or by contacting us.
Sensitive personal information: we do not use or disclose for purposes other than those permitted under California law.
Non-discrimination: we will not discriminate against you for exercising your privacy rights.
EU/UK GDPR Disclosures
Controller: [Fashion & Flawless LLC], [Address], [Contact].
DPO (if required): [Name, Contact].
Data transfers: safeguarded by Standard Contractual Clauses or other lawful mechanisms.
Complaints: You may lodge a complaint with your local supervisory authority, such as the ICO (UK) or your EU data protection authority.
Australia/Canada Notices (if applicable)
Australia: You may contact us to access or correct personal information or to complain about our handling of your information; we will respond in accordance with the Australian Privacy Principles.
Canada: By providing personal information, you consent to its transfer and processing outside Canada. You may withdraw consent at any time, subject to legal or contractual restrictions.
Changes to This Policy
We may update this Privacy Policy from time to time. We will post the updated version with a new “Last updated” date. Material changes will be highlighted or otherwise communicated where required by law.